Stick to one A4 page or approximately words if it is in the body of an email. Be very careful when considering which quote to include as it should not be too self-promotional.
In addition to sending a press release, personally contact the reporters that you really want to cover the story. Make sure that the information you include is current so people never have any trouble getting ahold of you.
You might even want to rewrite the press release to fit their beat. Follow-up by phone or email. I have done radio interviews with stations from England, Ireland, Canada, Australia, New Zealand and from all across the 50 states.
Click here to open our recommended press release distributor in a new window. This particular release is targeted at renters, and since there are over 40 million renter-occupied households in the US, we knew that the media would be excited to share a free educational guide with such a large audience.
It also gives you control over when the press release hits the media, which can have a massive impact on the success of your press release efforts. When emailing a press release, you need to keep it simple by having the headline in the subject line and the rest of the release in the body of the email.
What is the topic of the press release? Do this by providing the most important information in a way that will compel the reader to read on. Subsequent paragraphs In the next two or three paragraphs you can add more detail to substantiate your headline and introduction. If well written, a press release can result in multiple published articles about your firm and its products.
Ideal for notifying the media and your readers that something new and exciting has taken place within your company, press releases can be used to announce new hires, partnerships, product launches, and more.
Most people think that you can only submit a press release when your business releases a new product or wins an award.
This press release reinforces our commitment to being green, shows philanthropic support, and creates good will with our new and existing customers.
Death of the Press Release. A great headline promises the reader that it is worth their time to keep reading. As such, people often hire experts to write press releases for them.
Who is the press release about? This was not a standalone effort however; but rather a tactic used to achieve some very specific market communications goals which were all met. For example, a while back I received a press release containing the following sentence: Company Logo The first thing you should put on your press release is your company logo at the top center of the page.
Quotes You can use separated block quotes to highlight certain aspects of your story. This gives the reader immediate information without requiring back and forth emailing or other inconvenient actions. As you compose the press release, add the city, state, month, day, and year of its publication.
Need a great press release? Boilerplate Your final paragraph should be a succinct and informative boilerplate. We also tried to highlight her past and how that plays into her career now, as well as showcase how others perceive her.
If you are emailing a press release, copy and paste your headline into the subject line of the email.Scroll down below the press release template to see industry-specific press release samples, formatting tips, and how to write and distribute your press release.
The following is a press release template that shows the standard formatting that. Nov 10, · A press release is the quickest and easiest way to get free publicity.
If well written, a press release can result in multiple published articles about. A ‘Press Release’, as the name implies, is an official statement or information to the Press or the newspapers by a company regarding their latest release.
A Press Release Templates is all about how to write an official and professional Press Release Statement. A book press release is an important part of your book marketing effort, you know it, I know it, the guy next door knows it.
With the right mindset and an understanding of industry conventions, you can write a magnetic press release that is too good to pass up. How to Write a Great Press Release: A Sample Press Release Template from mi-centre.com (While the examples he uses are not public education related, the excellent descriptions can.
e-Releases is great to work with. The process is simple and we get plenty of pickup. Hayden H Click the icon to see the sample press release. But first, scroll down for press release formatting tips.
Click for Press Release Template; Click to Learn How to Write a .Download